Foodmarket-chain “Carrefour” and Radiostation “Joe” (a Medialaan-brand ) joined forces to set up a Christmas contest on both their TV & online platforms. The winner gets to enjoy an exclusively catered Christmas dinner for friends & family.? This resulted in an activation commercial to launch the contest and also in an infomercial telling the story afterwards.
"André" - Nicolas Vantomme
- director of photography