To launch CM’s brand new health app Victor, named after the fictional character of Ben Segers playing a witty health coach, we produced 4 funny online movies in which different health tips were promoted. Be it too warn for the hazards of? too much alcohol or? backlit screens, or to emphasize the importance of eating fruits or regular time-outs,? Victor always has his own peculiar way of proving his point….
- director of photography
Pieter Van Alphen